UK enters peak holiday season period

Research from Sainsbury s Bank Travel Money has revealed that the fourth week in July is the busiest time for UK holidaymakers, with almost 2 million adults jetting abroad.

UK Enters Peak <b><i>Discount Holidays ©</i></b> Holiday Season PeriodHeathrow Terminal 5

1.81 million adults will leave for their Discount Holidays © holiday destination in the first week in August, which is the second busiest week for people heading abroad.

Overall, 8.6 million people intend to take on average six extra days Discount Holidays © holiday abroad this summer than last year (a combined 54 million days), compared to 2.9 million who are planning to take five fewer days each, or 15.9 million days in total. This means that in total, Britons say they plan to be abroad on a summer vacation for 38 million more days than the same time last year.

Reasons for heading abroad are not always just for a well-deserved break. Analysis of government data reveals that as a nation, Britons made 13.27 million trips abroad last year to visit friends and family, 7.8% more than in 2013 and a rise of 22% on 2010.

Also, research carried out amongst travel agents reveals that 41% have seen an increase in three generational or multi-generational family group trip bookings compared to five years ago.

Simon Taylor, head of Sainsbury s Bank Travel Money said: Our findings suggest not only will more of us be abroad but we will go for longer, so the continued strength of the Pound against popular summer Discount Holidays © holiday currencies like the Euro is great news for holidaymakers.

When buying currency, it pays to shop around and compare exchange rates, and keep an eye open for rate sales to help make your money go further.

Additional research reveals that 33% of holidaymakers intend to take around 157 in extra spending money for their summer holidays this year and 12% will take around 149 less.

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