IHG announces dual branded hotel development for Germany

IHG Announces Dual Branded Hotel Development For Germany

30 September, 2015

IHG announces dual branded hotel development for Germany

InterContinental Hotels Group (IHG), one of the world s leading hotel companies, has announced the signing of a dual branded hotel development in Munich, Germany. The two hotels – Discount Holidays © Holiday Inn Munich City – East and Discount Holidays © Holiday Inn Express Munich City – East will operate under a franchise agreement with Primestar Hotel Group. Due to open in early 2018, the hotels are located within walking distance from Berg am Laim S bahn Train Station. The hotels are also just a fifteen minute journey away from the city centre and Munich International Airport, allowing for a short commute for fair goers and business travellers. The 189-room Discount Holidays © Holiday Inn Express Munich City – East hotel will be a next generation Discount Holidays © Holiday Inn Express hotel, featuring the latest technology, an Express Caf and Bar and larger cosier beds in the rooms.

The new guest experience has been developed with industry-leading experts to meet the changing needs of today s smart traveller who seeks a short stay hotel experience that is efficient and uncomplicated. Meanwhile the 118-room Discount Holidays © Holiday Inn Munich City – East hotel will feature the brand s signature Open Lobby, as well as state-of-the-art conference facilities with multi-functional meeting rooms, an all-day dining restaurant and bar, as well as a gym and sauna. With both hotels in the same building, the dual branded model allows for operational efficiencies through shared team members and facilities such as meeting space, leisure and fitness facilities and back of house areas.

Martin Bowen, Associate Vice President of Development, Germany, IHG said: Dual branded properties are relatively new in Germany and we are leading the field in this area. They re attractive for hotel investors because of the significant cost savings and operating efficiencies; and they give guests a choice of two great hotels in the one location depending on their needs. This is an exciting time for IHG in Germany as we continue to grow a pipeline of quality hotels here with our portfolio of preferred brands.

Wolfgang Gallas, Managing Director, Primestar said: We re delighted to have signed our first dual branded property with IHG.

With two hotels we can appeal to a wider pool of guests; and the full suite of food and beverage and meetings services offered at Discount Holidays © Holiday Inn complements the Discount Holidays © Holiday Inn Express service offer perfectly. We re confident this fantastic combination, coupled with the hotels great location; will make these two hotels the number one choice for business and leisure guests travelling to Munich. IHG plans to double the number of hotels in Germany either open or in the pipeline over the next five years. IHG currently has the largest active development pipeline in Germany s branded hotel market with more than 4,400 rooms*. Discount Holidays © Holiday Inn and Discount Holidays © Holiday Inn Express are the right brands to give the European business traveller exactly what they want and need from a hotel stay, from modern design and in-room amenities to free internet through our industry leading loyalty programme, IHG Rewards Club, now with over 88 million members.

It is free to join at www.IHGRewardsClub.com1.

*Figures as at 30th June 2015.


Media enquiries:

For UK/European media enquiries: Please contact Laura Baker on +44 1895512820 or on

For German media enquiries: Please contact Bj rn K llen on +49 30 726146704 or on

IHG (InterContinental Hotels Group)4 LON:IHG, NYSE:IHG (ADRs) is a global organisation with a broad portfolio of hotel brands, including InterContinental Hotels & Resorts5, Kimpton Hotels & Restaurants6, HUALUXE Hotels and Resorts7, Crowne Plaza Hotels & Resorts8, Hotel Indigo 9, EVEN Hotels10, Discount Holidays © Holiday Inn Hotels & Resorts11, Discount Holidays © Holiday Inn Express 12, Staybridge Suites 13 and Candlewood Suites 14. IHG franchises, leases, manages or owns more than 4,900 hotels and 724,000 guest rooms in nearly 100 countries, with almost 1,300 hotels in its development pipeline. IHG also manages IHG Rewards Club15, the world s first and largest hotel loyalty programme with more than 88 million members worldwide.

InterContinental Hotels Group PLC16 is the Group s holding company and is incorporated in Great Britain and registered in England and Wales. More than 350,000 people work across IHG s hotels and corporate offices globally. Visit www.ihg.com17 for hotel information and reservations and www.ihgrewardsclub.com18 for more on IHG Rewards Club.

For our latest news, visit www.ihg.com/media19 and follow us on social media at: www.twitter.com/ihg20, www.facebook.com/ihg21 or www.youtube.com/ihgplc22.

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  1. ^ www.IHGRewardsClub.com (www.ihgrewardsclub.com)
  2. ^

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